Founder of Sanctuary Infrastructure

Robbie
Mair

I build things that matter. A care property platform. A career helping businesses thrive. Thirty years sitting with people in crisis and trying to make it better.

"I was saved by chance. I've spent my life making sure the next child doesn't have to be."

Robbie Mair, Founder of Sanctuary Infrastructure
"The right environment at the right moment changes a life. I know because it changed mine."
Robbie Mair
£100m+
Additional Profit Generated for Clients
30+
Years of charitable work
23
Workshops, each one lived first
3
Black belts
My Story

From adversity
to advocacy.

I grew up with a violent, abusive father. The blueprint I was handed — for what a man is, what a home is, what love is — was fear. At seventeen I left, and I was homeless — sleeping in a tent in a park in South Wales. I fell through the system with no safety net, and was taken in by an elderly couple. Informal care, though no one called it that. I was, in every way that mattered, one of the children Sanctuary now exists to help.

Everything after that, I had to teach myself.

How to process trauma instead of passing it on. How to handle money, starting from nothing. How to be a husband and a father who is the opposite of what was modelled to me. How to build a whole life from scratch. There was no one to show me — so I learned it the hard way, alone, over thirty years.

I trained in jujitsu to master my own strength rather than inflict it. I gave thirty years to charity — the Samaritans, Crisis shelters every Christmas, chairing Journeyman UK, founding a support group that still runs today. I spent twenty years as a management consultant and twenty as a landlord. And I built a family that is safe — the achievement I am proudest of.

My son Arun is neurodiverse. Watching the system fail him — and fighting for the right support — showed me, up close, what the right environment does for a child. My wife Popi, a physiotherapist of 22 years, whose clinical insight and unwavering support have shaped Sanctuary from the beginning.

Sanctuary is where all of it converges.
It is not a pivot. It is an arrival.

That arrival comes with a discipline. I create the home — the planning, the consents, the capital, the refurbishment — and then I step back. Thirty years taught me how to help; they also taught me that the care itself belongs to the people trained to give it. Sanctuary exists to carry the weight an operator should never have to hold — the property, the planning risk, the overhead — so they can do the work that actually matters.

I am not here to extract from this sector, and I am not passing through it. Two strangers once did the unglamorous, generous thing for a homeless seventeen-year-old who could give them nothing back.

I intend to keep doing it for as long as I am able.

An operator who works with me is not betting on a developer who discovered care homes were a yield. They are working with someone who was that child.

The start
A violent home
A childhood shaped by fear. The blueprint handed to me was the one I spent my life refusing to pass on.
Age 17
Homeless — then informal care
A tent in a park in South Wales. Taken in by an elderly couple who showed me what a safe home felt like.
Age 19+
Learning to give back
Crisis at 19. The Samaritans. Thirty years of charity that has never stopped.
The rebuild
A life taught to myself
Money, relationships, fatherhood, work — every skill learned alone, the hard way.
Now
Sanctuary
The blueprint — the right one this time — written down for the children who need it.
Robbie Mair in his gi — three black belts in jujitsu
Three black belts. Jujitsu as a discipline of self-mastery — learning to master my own strength rather than inflict it.
The Pathway to Independence

The 23 things
I had to teach myself.

The Pathway to Independence is the programme at the heart of every Sanctuary home. It is not a curriculum I designed at a desk. It is the documented blueprint of how I rebuilt a life from nothing — twenty-three workshops, and every single one is something I had to find out for myself, alone, in the dark. I built the programme so the next child never has to.

Cluster One Personal Growth & Self-Discovery
1
Discovering Your Purpose — Ikigai
Through Japanese martial arts and decades of personal development, I found the idea of Ikigai — a reason for being, where four things overlap: what you love, what you are good at, what the world needs, and what you can be paid for. Mine converged on one point: a therapeutic children's home.
A child in care is never asked their reason for being. This hands them the compass.
2
Emotional Resilience & Stress Management
At twenty-one I developed an ulcer — childhood trauma surfacing in my body. Told to relax, I realised I did not know how. I taught myself through yoga, breathwork, the Samaritans, and eighteen years of jujitsu — learning to channel fear through the breath rather than be ruled by it.
Regulation taught at fourteen, not learned in a hospital bed at twenty-one.
3
Building & Maintaining Healthy Relationships
My father modelled fear and control — no template for love. Through the Mankind Project I learned the four archetypes and used them, deliberately, to rebuild how I relate to people. I practised it until my own family could "circle up" — honest, safe, together.
The map a child needs to break the cycle they were born into.
Cluster Two Financial Independence & Literacy
1
Budgeting & Financial Literacy
I taught myself graphic design on a primitive platform, redesigned minicab cards over a summer for fun, then walked — uninvited — into a firm in Tooting and offered them. They wanted 100,000 cards. That was the day I learned how money is really made: initiative, a skill, and the nerve to knock on the door.
Money is not given. It is created by spotting a need and having the courage to offer something.
2
Cashflow 101 — Financial Independence Through Games
A book — Rich Dad, Poor Dad — changed how I saw money entirely: the shift from earning money to making money work. I learned the mechanics through Robert Kiyosaki's board game, Cashflow 101. I still play it with my own children.
The single most powerful financial instinct — taught at fourteen, through a game.
3
Earning & Financial Accountability
I became a six-figure management consultant — but the real lesson was discipline. Earning is not enough; what you do with it is everything. Accountability and patience are what compound a modest start into lasting security.
The discipline that turns a wage into a future.
Cluster Three Practical Life Skills
1
Cooking & Nutrition
At sixteen, sponsored to play tennis, I worked the kitchen at David Lloyd to make ends meet and taught myself to cook. The ulcer at twenty-one taught me the rest: food is fuel, not just something to fill an empty stomach.
Nutrition as self-respect — taught before the body forces the lesson.
2
Personal Responsibility & Household Management
It started with renting a single room — paying my own rent and bills for the first time, living by one rule: only work with the money you have. That discipline, practised young, eventually ran a national portfolio of sixteen properties.
The chain of small disciplines — taught early, before the panic of leaving care.
3
Practical Independence Challenge
My independence challenge was not a simulation. It was homelessness — thrown into survival at seventeen with no preparation and no safety net. I came through it the hardest possible way: alone.
Sanctuary turns the cliff edge into a staircase — a supported rehearsal, with mentoring for life.
Cluster Four Community & Leadership
1
Boys' or Girls' Circle — Peer Support
I circled up with men at the Mankind Project for four years — learning to hold a safe space, to clear conflict, to speak in "I" statements, to ask whether a behaviour serves the man I want to be. It worked so well I founded my own group — now running over a decade.
The circle that rebuilt me — given to a child at fourteen, not found in adulthood.
2
Collaborative Community Projects
I was nineteen, still rebuilding my own life, when I first volunteered for Crisis. Within a day they made me a team leader — helping run a site of 1,000 homeless guests and 250 volunteers. Giving to others was where I felt most alive.
The child becomes the one who gives — not only the one who is helped.
3
Active Listening Skills
The Samaritans taught me that listening is not waiting for your turn to speak. It is active — looking beyond the words to the emotion beneath. Done properly, it can save a life, because some people are being truly heard for the first time.
"People get heard and seen for the first time" — the whole workshop in eight words.
Cluster Five Employability & Career Building
1
Employment Readiness
I walked into corporate life with no experience — so I reverse-engineered it. The CV formula. The interview formula — there are only about ten questions. The power move of asking more questions than the interviewer. Unemployed to six-figure consultant.
The game of getting hired — taught to a young person with no one to coach them.
2
Pathways to Employment
Being interview-ready is not enough. Most jobs are secured through people you already know. I learned to align the search with my purpose, leverage networks, build new ones, and get "hotlisted" before the interview even happened.
The hidden mechanism of work — taught to the young person with the smallest network of all.
3
Microsoft Office Skills
Accredited training in the tools of professional life — Word, Excel, PowerPoint, Outlook. Crucially, the young person uses these tools to produce their own Pathway work, so the skill is never abstract. I use them every day to run a life with purpose.
The practical engine of a working life — learned by doing, not by watching.
Cluster Six Entrepreneurship & Business Skills
1
Entrepreneurship & Digital Earning
Generating income from your own initiative, on modern platforms. We bring in experts on the latest trends — but the foundation is the same instinct I used at the start: see a need, offer something, create value from nothing.
Most care leavers are taught to find a job. This teaches them to build one.
2
Buying & Selling Businesses
I have bought struggling businesses, turned them around, and sold them — and across a consulting career delivered over £100m of profitability. This workshop hands a young person the principles behind that, taught by someone who has done it.
The idea that you can own and grow something — rarely offered to a child in care.
3
Property Mastermind
Twenty years as a landlord, building a national portfolio from a single modest start. Property as a route to security — the exact ladder I climbed, taught as instruction rather than left to chance.
A young person who grows up with no assets, given the framework to build them.
Cluster Seven Vocational & Emerging Skills
1
Construction Trades Learning
Twenty years in property means two decades working alongside skilled tradespeople — carpenters, plumbers, electricians — many now in my circle. They run hands-on workshops, and can open doors to apprenticeships.
A real, employable trade — dignity and a clear future for a young person off the academic path.
2
Exploring Artificial Intelligence
Not a generic tech class. Each young person's AI workshop is built around their own Ikigai — how this tool can accelerate the specific purpose they identified in the very first workshop.
The newest skill in the programme, tied straight back to the first. The loop closes.
Cluster Eight Values, Integrity & Emotional Growth
1
Integrity in Work & Agreements
Integrity was not inherited — it was the opposite of what was modelled to me, and I built it deliberately over twenty years through the Trust Formula and the inner archetypes work. Keeping your word builds something. Being reliable is a form of power.
Where a young person decides what kind of adult they are going to be.
2
Advanced Consulting Skills
Twenty years of consulting, distilled into one approach to any problem: there are over a hundred answers to anything — you just have to ask the right question, work backwards, think abundantly, and be honest.
A problem stops being a wall. It becomes something with a hundred ways through.
3
Rites of Passage & Mentorship
I have spent decades among hundreds of men and women who walked through trauma and came out grounded — people who know how to name an emotion, ask for help, clear a conflict, circle up, be supported. Recovery is not an event. It is a journey, and no one completes it alone.
The journey does not end at the door of the home. It continues, held by a community, for life.

"Every one of these twenty-three workshops is something I had to learn alone, in the dark. No child in a Sanctuary home will ever have to learn it that way again."

What I Do

Where it all
leads.

Consulting, property, three decades of charitable work, and a life rebuilt from nothing. None of it was a straight line. None of it was wasted. Every part of it shaped what came next.

01
Sanctuary Infrastructure
This is where it leads. A care property platform creating consented Class C2 children's homes across England — leased to established operators on long-term fixed agreements. Sanctuary removes the planning risk, the compliance burden, and the property overhead, so operators can do what they do best: deliver the care. Everything below is what made it possible.
Visit site →
02
Twenty Years in Business
Twenty years as a management consultant — leading large-scale cost reduction and procurement transformation programmes for organisations including Vodafone, Nokia, WPP and Lloyds Banking Group. Founder and operator of a national residential property business, built from a single rented room into a multi-million-pound portfolio. Along the way, buying, turning around and selling struggling businesses in marketing and publishing.
03
Giving Back
Three decades of charitable work, mentoring, and community building — the foundation the rest is built on. The principles I learned here are the ones embedded in every Sanctuary home.
Detailed below ↓
Background

Twenty years
a consultant.

Before Sanctuary — two decades as a management consultant, leading large-scale cost reduction and procurement transformation programmes for some of the world's largest organisations. The same discipline of finding what works and making it work better, now applied to building children's homes.

Vodafone
Cost reduction and procurement transformation across multiple countries
Nokia
Major multimedia investment programme
WPP
Cost transformation across the group's subsidiaries
Lloyds Banking Group
M&A integration with HBOS
20 years a landlord
A national residential property portfolio
Turnaround investor
Bought, turned around and sold businesses in marketing and publishing
Giving Back

Thirty years.
Still counting.

The charitable and community work is not separate from the professional work. It is the same work, expressed differently. Every organisation below taught me something that is embedded in Sanctuary.

Samaritans — Trained Volunteer
The discipline of listening without agenda. Sitting with someone in acute distress and being fully present. A skill that runs through everything.
Crisis — Christmas Shelters (7 years)
Managing homeless shelters for over 1,000 guests over seven Christmas weeks. Direct experience of what crisis looks like and what stability means to someone who has lost it.
Journeyman UK — Chairman & Trustee
Rites of passage programmes for boys aged 13–17. The work of helping young men find emotional literacy, resilience, and a sense of purpose in the world.
Emotional Intelligence Support Group — Founder
An emotional intelligence support group that I founded and ran for over a decade before handing over. It has since grown to multiple locations and an online community.
Ikigai — A Reason for Being
"The intersection of what you love, what the world needs, what you're good at, and what you can contribute."
Sanctuary is my Ikigai. It sits at the intersection of every skill I have built, every loss I have carried, and every act of service I have offered. It is not a pivot. It is an arrival.
Get in Touch

Let's
talk.

If you're an operator running established children's homes and want to talk about Sanctuary Infrastructure — leasing a consented home, a sale-and-leaseback, or sourcing new acquisitions — I respond to every message personally. I'm also glad to hear from anyone who wants to understand the Pathway to Independence or the thinking behind the model.

Mobile
Based
Twickenham, London
Where I'm Focused
Sanctuary Infrastructure
Consented C2 children's home properties leased to established operators across England — the platform that brings safe homes into being.
sanctuaryinfrastructure.com →
The Pathway to Independence
The 23-workshop programme inside every Sanctuary home — the documented blueprint of a life rebuilt from nothing.
Read the 23 workshops →
A Life of Giving Back
Thirty years with the Samaritans, Crisis, Journeyman UK, and the support group I founded — the work that made Sanctuary inevitable.